These courses do exactly what you would expect. They lay a foundation on which our other courses can build.

Those in the first year or so of a PR career should take Fundamentals for PR Practitioners. It gives a solid grounding in what PR contributes to an organisation and gives you the basic techniques you will need in that career.

Many of the sessions on this course are expanded into full day courses in our Essential Skills & Knowledge section.

The Administrator's Guide to PR explains what PR is all about and what an administrator's contacts, e.g. journalists, are going to expect from them. The Perfect PR Administrator focuses on developing those administrative skills that are vital to a busy PR team..